New England Patriots

Tom Brady is selling a $200 cookbook

Published May. 4, 2016 12:31 p.m. ET

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Tom Brady might have some spare time on his hands soon should he finally serve his four-game suspension for his role in the New England Patriots Deflategate scandal. It looks like he might spend some of that free time venturing into the diet and nutrition industry.

Brady recently listed a new $200 "nutrition manual" for sale on his website. That high price tag rewards fans with 89 "seasonally-inspired recipes" and "information about our core TB12™ nutritional philosophies." It is hand-assembled and made on thick "100 pound text paper" with a cover made from natural maple. For that price, it's surprising that the text is not printed in pure gold ink. Buyers have to be committed to the book, however, as returns are not permitted.

Plus, eating like the Super Bowl champion does not sound like much fun. Brady's restrictive plant-based diet bans white sugar, white flour, coffee, caffeine, dairy, mushrooms, tomatoes, peppers, eggplant and most fruits. Sugar is the devil and carbs are mostly left out of the picture.

Brady famously indulges in avocado-based ice cream (since he won't eat the real thing), so he was smart enough to market his expensive cookbook by promoting the ice cream recipe on Facebook. A kale-and-vegetable-based breakfast plan probably would not be as much of a draw to the general public.

Still, Patriots fans had a mixed initial reaction to news of the pricey book, although one fan's suggestion that Brady help out Red Sox third baseman Pablo Sandoval is very typical New England.

And while the book is a hefty investment, it is still much cheaper than Gisele's new limited edition Taschen coffee-table book, which sold out at $700 per copy.

Then again, Brady has probably spent a lot of money of late on legal fees due to his ongoing battle against his suspension.

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