Super Bowl week helps 'shine a light' on human trafficking

Updated Feb. 1, 2021 5:49 p.m. ET

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One night when Kirk Cousins was 16, as he listened to a presentation at his family's church in Michigan, he learned for the first time about the worldwide atrocity of

Millions of those victims are younger than Cousins was then.

“I just remember being kind of struck to the core and being convicted and thinking, ‘What can I do?’” the Minnesota Vikings quarterback said this week.

Eight years later, Cousins found an answer to his prayer for opportunity to help: a career in the NFL. As a rookie with Washington in 2012, he was invited by a teammate to attend a benefit for the

That speaker Cousins remembered hearing in high school? His name was Gary Haugen, the founder of IJM, a Christian organization that works to stop trafficking and abuse of the poor around the world by rescuing and restoring victims, holding perpetrators accountable, and strengthening justice systems. That event further stoked the passion in Cousins to join the cause.

This year, IJM partnered with the Hillsborough County Commission on Human Trafficking to support anti-trafficking work around the Super Bowl. Cousins, as part of IJM's pro athlete group Team Freedom, has taken a lead role in

IJM is based in Washington, with 21 field offices in 13 countries dedicated to the work. The Australia-based

“What we need to do is wake people up and bring light to it to realize it's taking place,” Cousins said. I find when you shine a light on darkness, the darkness has to back off."

The bright light is on this week with the staging of Super Bowl 55.

High-profile events that draw big-spending, out-of-town visitors, even during a pandemic that has curtailed the crowd sizes and party scene, are

The NFL highlights several local organizations at the Super Bowl site each year as part of community-building efforts, and one grant went to the Hillsborough County Commission on Human Trafficking. With Florida ranking third among U.S. states in volume of human trafficking victims, this is a

Over the last two decades, Congress has provided law enforcement agencies more tools for specifically charging human trafficking crimes. Collaboration between municipal, county, state and federal authorities has increased, and non-governmental organizations such as IJM and its peers have been included in the process to enhance victim support, said Kevin Sibley, the acting special agent in charge for the Tampa branch of Homeland Security Investigations.

“I think that we have a very good, robust plan today,” Sibley said. “When I first got into this 25 years ago, we literally had no idea what we were doing.”

Much of HSI's work involves faceless victims, but human trafficking cases can be emotionally draining for even those with the most steely of demeanors. Victims rarely realize they are victims, said Sibley, as he cited a prior case as a sobering example.

“Despite the fact that the trafficker and his friends had raped the victim numerous times, despite the fact that he had beaten her, despite the fact that he had shoved a gun in her face and other places, during sentencing she actually testified on his behalf and told him she loved him,” Sibley said. "So traffickers have a very, very powerful hold over their victims.”

Those powerful feelings can also be used for good. Former NFL running back Donald Brown is now the director of partnerships for IJM's

“At the time, I was living in a complete bubble,” Brown said. “It just pulled on my heartstrings.”

Raising children, naturally, has made the cause feel even more pressing, as Cousins recently reflected in a conversation with his wife about their 3-year-old son.

“I know someday Cooper’s going to go to school and someone’s going to make fun of him. Someone’s going to criticize him. Someone’s going to bully him. That’s part of life, but that would just infuriate me," Cousins said. "So you can imagine all the more someone actually trafficking him. It's hard to even go there, but it just explains the level of darkness, the fact that this is happening in the millions, and the fact that something must be done.”

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More AP NFL coverage: https://apnews.com/NFL and https://twitter.com/AP_NFL

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