FOX Sports Shatters Viewership Records for UEFA Euro 2024™ and Conmebol Copa América 2024™

Soccer 07/16/2024

Summer of Soccer Tournaments Most Watched in U.S. English Language Television History

A Star is Born with Lamine Yamal as Spain’s UEFA EURO 2024™ Victory on FOX Scores 6,430,000 Viewers Becoming Most Watched EURO Telecast on Record

Lionel Messi and Argentina’s CONMEBOL Copa America™ Win Surges with 6,019,000 Viewers on FOX

LOS ANGELES – FOX Sports’ celebrated Summer of Soccer featuring UEFA EURO 2024™ and CONMEBOL Copa América 2024ä culminated Sunday in two tournament classics delivering record-setting viewership across the network’s linear and digital platforms. The two tournaments and their respective finals go down in the record books as the most watched ever in U.S. English language TV history.

FOX Sports’ inaugural presentation of the UEFA European Championship featuring Spain’s gripping 2-1 victory over England Sunday afternoon became the most watched Euro telecast and final on record in the U.S. with 6,430,000 viewers on FOX and the most watched non-World Cup soccer telecast in FOX history. The tournament overall now stands as the most watched Euro in U.S. English language TV history averaging 1,675,000 viewers across FOX and FS1.

Argentina’s dramatic win in extra time over Colombia in the CONMEBOL Copa América Championship Sunday evening became the most watched Copa América final ever in U.S. English language TV history, delivering 6,019,000 viewers on FOX, and the second most watched non-World Cup soccer telecast in FOX history only behind the Euro final earlier in the day. The tournament overall now stands as the most watched Copa América in U.S. English language TV history averaging 1,418,000 viewers across FOX, FS1 and FS2.

Key Highlights:

UEFA EURO 2024™ FINAL ON FOX

Up +6% vs. 2021 (Italy vs. England, 6,065,000 viewers)
Match peaked at 8,465,000 viewers from 4:30 – 4:45 PM ET
Top available markets: San Francisco (4.5/23), Miami (4.3/15), West Palm (4.3/12), San Diego (4.2/21), New York (4.0/16)
Second most streamed non-World Cup soccer match in FOX Sports history (227,000 AMA) after the Copa América final later in the day.

CONMEBOL COPA AMERICA 2024™ FINAL ON FOX

Up +211% vs. 2021 (Brazil vs. Argentina, 1,937,000 on FS1)
Match peaked at 7,074,000 from 10:45 – 11:00 PM ET
Top available markets: Miami (5.0/14), West Palm (4.6/13), San Diego (4.1/15), San Francisco (4.1/15), New York (4.0/12)
Most streamed non-World Cup soccer match in FOX Sports history (338,000 AMA)

UEFA EURO 2024™ TOURNAMENT HIGHLIGHTS

Most watched tournament, final, semifinals, quarterfinals, round of 16, and group stage averages ever in U.S. English language TV history
Tournament averaged 1,675,000 viewers across 46 matches on FOX and FS1, up +34% vs. 2021 (1,249,000)
Most streamed tournament since the 2022 FIFA Men’s World Cup™ – Top 3 matches on digital: Final (Spain vs. England, 227,000 AMA), Semi (Netherlands vs. England, 166,000 AMA), Semi (Spain vs. France, 162,000)

CONMEBOL COPA AMERICA 2024™ TOURNAMENT HIGHLIGHTS

Most watched tournament, final, semifinals, quarterfinals and group stage averages ever in U.S. English language TV history
Tournament averaged 1,418,000 viewers across 32 matches on FOX, FS1 and FS2, up +359% vs. 2021 (309,000)
Most streamed Copa América in FOX Sports history (up +493% vs. 2021); Top 3 matches on digital: Final (Argentina vs. Colombia, 338,000 AMA), Group (USMNT vs. Uruguay, 164,000), Semi (Uruguay vs. Colombia, 115,000 AMA)

Source: Nielsen Media Research and Adobe Analytics