Skeletor, the self-proclaimed ‘Master of the Universe,’ took over Honda’s Twitter account on Monday.
The Mattel action figure has been active in replying to others and is using the hashtag #Skeletakeover in each of his tweets.
However, looking back at Skeletor’s appearance last month in Honda’s new “Happy Honda Days” commercial, it becomes apparent that this isn’t as much a hack as it is just a very entertaining publicity stunt:
Skeletor has now seemingly stepped out of the advertising business and instead picked up a job in social media. Yet early indications are that he still has a lot to learn about the Internet:
Just discovered #ManCrushMonday. Here’s a man I’d like to crush! #mcm #Skeletakeover pic.twitter.com/fJf0WeWhv7
— Honda (@Honda) December 1, 2014
Just found out the real meaning of #mcm. Nvm… #Skeletakeover
— Honda (@Honda) December 1, 2014
