Remember the 'LeBron James' kid? He's now the 'DeMarcus Cousins' kid
How did Sacramento do it?
You probably remember the ridiculously famous Vine of an adorable little kid saying the name "LeBron James" over and over and over again -- for over 47 million loops.
For the DeMarcus Cousins All-Star campaign, the Kings called upon the Internet sensation in search of assistance. The kid in the video (originally shared by DARius) was given royal treatment by the Kings in exchange for his help. He rocked a new 'Cousins' Kings jersey, hung out with Boogie and said his name with his unique flair.
Sacramento's video earned nearly 2.7 million loops in the two days after its release. This is the second video campaign that the Kings have produced for Boogie's All-Star campaign. And if they're all like this, Cousins should be a lock to make the squad.
Bryan Kalbrosky produces digital for FOXSports.com. Follow him on Twitter for more.